Privacy Policy

Last updated: January 26, 2026

Introduction

Report Hippo ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our SEO client dashboard service.

By using Report Hippo, you agree to the collection and use of information in accordance with this policy.

Information We Collect

Account Information

When you create an account, we collect:

  • Name and email address
  • Company name and website
  • Payment information (processed securely through our payment provider)
  • Profile information you choose to provide

SEO Data

With your authorization, we access and store:

  • Google Analytics data (traffic, user behavior, conversions)
  • Google Search Console data (search queries, rankings, impressions)
  • Google Ads data (campaign performance, spend, conversions)
  • Google My Business data (reviews, locations, insights)

Usage Information

We automatically collect:

  • Log data (IP address, browser type, pages visited)
  • Device information (device type, operating system)
  • Usage patterns (features used, time spent on platform)

How We Use Your Information

We use the collected information to:

  • Provide and maintain our service
  • Display SEO metrics and reports in your dashboard
  • Process your payments and maintain billing records
  • Send you service updates and marketing communications (with your consent)
  • Improve our service and develop new features
  • Detect and prevent fraud or abuse
  • Comply with legal obligations

Data Sharing and Disclosure

We do not sell your personal information. We may share your data with:

Service Providers

We work with third-party companies to provide:

  • Payment processing (Stripe)
  • Email delivery (SendGrid)
  • Cloud hosting (AWS, Google Cloud)
  • Analytics (Google Analytics)

Legal Requirements

We may disclose your information if required to:

  • Comply with legal obligations or court orders
  • Protect our rights, property, or safety
  • Prevent fraud or security threats
  • Respond to government requests

Data Security

We implement industry-standard security measures to protect your data:

  • Encryption of data in transit (SSL/TLS)
  • Encryption of sensitive data at rest
  • Regular security audits and monitoring
  • Access controls and authentication requirements
  • Secure data centers with physical security

However, no method of transmission over the internet is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.

Data Retention

We retain your information for as long as your account is active or as needed to provide services. When you cancel your account:

  • You can export your data before cancellation
  • We keep your data for 30 days in case you change your mind
  • After 30 days, we permanently delete your data from our systems
  • Some information may be retained longer if required by law

Your Rights

Depending on your location, you may have the right to:

  • Access your personal data
  • Correct inaccurate data
  • Delete your data ("right to be forgotten")
  • Export your data in a portable format
  • Restrict or object to data processing
  • Withdraw consent at any time
  • Lodge a complaint with a supervisory authority

To exercise these rights, contact us at privacy@reporthippo.com.

Cookies and Tracking

We use cookies and similar tracking technologies to:

  • Keep you logged in
  • Remember your preferences
  • Analyze how you use our service
  • Improve user experience

You can control cookies through your browser settings. Disabling cookies may limit your ability to use certain features.

Third-Party Links

Our service may contain links to third-party websites. We are not responsible for the privacy practices of these sites. We encourage you to review their privacy policies.

Children's Privacy

Report Hippo is not intended for use by anyone under 18 years of age. We do not knowingly collect personal information from children. If you believe we have collected data from a child, please contact us immediately.

International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place to protect your data in accordance with this Privacy Policy and applicable laws.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by:

  • Posting the new policy on this page
  • Updating the "Last updated" date
  • Sending you an email notification (for significant changes)

Your continued use of Report Hippo after changes constitutes acceptance of the updated policy.

Contact Us

If you have questions about this Privacy Policy or how we handle your data, contact us:

Report Hippo

Email: privacy@reporthippo.com

Website: reporthippo.com